Vin Minkler (Puffin) | FS.003
Mighty Manager
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Minkler Architecture & Design
In this episode of Flying Solo, host Katie Kangas sits down with New Jersey architect Vin Minkler, who has spent nearly a decade refining his solo practice. Vin has shaped his business around serving middle-class clients through smaller residential projects, managing dozens of remodels and additions at a time. Like a puffin—diving into the waves and catching multiple fish with its serrated beak—Vin keeps a tight hold on every project while balancing efficiency, quality, and client engagement.
Throughout the conversation, Vin shares the systems that allow him to manage such a high volume of work without losing focus on what matters most: his clients. He emphasizes the power of keeping things simple, leaning on tools like a whiteboard to track projects at a glance, and maintaining a running record of past zoning and code research to build on prior work. His “KISS” approach—Keep it Simple, Silly—reminds solo practitioners that even with repetitive projects, it’s essential to find one anchor point that keeps the design process personal and connected. For Vin, redrawing the building section provides that meaningful touchpoint.
Katie highlights three key takeaways from Vin’s practice: the importance of visible, low-tech systems like a whiteboard; the value of documenting past research to streamline future work; and the discipline of staying connected to the unique conditions of each project. Vin communicates promptly to clients because, “It’s better to say something than to say nothing.” While not every architect is built to manage dozens of projects simultaneously, Vin’s puffin-like persistence demonstrates how thoughtful systems and clear values can create a lean, client-focused practice. His insights offer inspiration for solopreneurs looking to balance structure, efficiency, and meaningful design in their own work.
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Vin Minkler (Puffin)
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Mark R. Page, founder of EntreArchitect and Gabl Media, has been building a community of small firm architects who are having tough conversations to improve their professional practice and live their best life every day.
